Kerrang! - Audience = 15-34. Affordable at £2.20. 60% male audience. Class= C2/DE. 222 thousand readers.
Q - More sophisticated looking. Audience = 15-24. 266 thousand readers. Class = ABC1. 70% men readers.
NME - 132 thousand readers. Class = CD/DE. Audience = 15-34. Mainly men audience.
MOJO - 154 thousand readers. Class = ABC1. Audience = 35+. Mainly men audience.
UNCUT - Class = ABC1. Audience = 25-45. 86% male readers.
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I would like my magazine to be affordable like Kerrang! (£2.20) so everyone can buy it.
I will aim the magazine towards working class because they tend to buy more magazines according to Bauer (http://bauermediaadvertising.com/) and are less snobish and don't buy it for show or just to have - they buy it to read it.
Men mainly read magazines. I have attracted men to my magazine using Jess on the front cover, using Laura Mulvey's 'male gaze' and photoshopping make-up on her, making her look sexualized.
Main audience for music magazines is 15-25 because people are into music and you grow more sophisicates as you grow older - a magazine is more of a luxury item when you grow older but teenagers see it as a necessidy as it has their favourite band on the front and inside. I will also use slightly informal lexis to suit this target audience in my magazine.
Sources: http://bauermediaadvertising.com/ http://www.ipcmedia.com/
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